PPC ROI Calculator

See what Google Ads could return for your service business.

Drag the sliders or type your own numbers. We will work out your projected leads, customers, revenue and return on ad spend, instantly.

Monthly ad spend
$
Your planned monthly Google Ads budget.
Average cost per click
$
What you pay on average for one click. Service keywords in Australia often sit between $4 and $20.
Conversion rate (visit to lead)
%
Of the visitors who land on your page, the share who enquire.
Close rate (lead to customer)
%
Of the leads you receive, the share you win as paying customers.
Average customer value
$
What one new customer is worth to you, on average.
Profit margin
%
Include profit and ROI figures
Estimated monthly revenue
$0
0× return on ad spend
For every $1 in ad spend, you could get back $0.
Website visits0
New leads0
Cost per lead$0
New customers0
Monthly profit$0
Monthly ROI0%

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These figures are an estimate only, generated from the numbers you enter, and are provided as a guide. They do not represent guaranteed results and have no contractual effect. Actual performance depends on your market, offer, competition, landing page and campaign management.

Built by Involved Marketing

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